Communication Design: Details, Subjects, Eligibility, Best Colleges, Salary, Career

A comprehensive guide to studying Communication Design in India is provided here, along with details on best colleges and the scope of Communication Design in India.

What is Communication Design?

Communication Design is a subfield of design that deals with the use of images to strategically deliver messages or express information. Communication Designers use this method to engage their audiences and transmit the information and expertise in the message clearly and primarily through print or electronic media. Those who complete a Communication Design course typically work in fields such as branding, advertising, or web/app design.

Communication Design, while comparable to Graphic Design, is an area of design that requires a larger skill set than the former. A graphic designer is often assigned to one specific task of design production. A communication designer's work, on the other hand, include not just developing visuals but also delivering the organization's message to the audience. A communication designer is involved in the entire marketing effort, from beginning to end.

Eligibility Requirements for Communication Design (UG & PG)

Each course has its own set of eligibility requirements that must be satisfied in order for an applicant to be considered for enrollment. Communication Design students must fulfill some fundamental prerequisites in order to get admitted to the college of their choosing. This is the minimal minimum that the student must satisfy; else, his or her application would be denied. The following are the requirements for enrolling in a Communication Design program.

UG Courses Eligibility Criteria

Admission standards at top schools and institutions are designed to choose the best students and those who are ready to study and make diverse choices. The following are the entry requirements:

• Passing class 10+2 from a registered board
• Obtaining at least 55% of the marks in class 10+2
• The student must have studied scientific topics in class 10+2 in order to be admitted to B.Des.
• The student must receive at least 50% in scientific studies.
• Students must get at least 45% in order to be admitted to the bachelor of fine arts program.
• Students from any discipline may study fashion communication.

Best UG Entrance Exams

The National Institute of Design administers the NID DAT test. The offline test lasts three hours. The examination is organized into two phases: preliminary and qualifying tests, followed by the Main Exam. This test is taken by between 2000 and 25000 students every year. However, with only 125 spots available, competition is strong. NID has seven campuses around the country, the greatest of which being NID Ahmedabad.

Eligibility Criteria for Postgraduate Courses

• There is no upper age limit for pursuing a Masters in Design.
• A bachelor's degree in design, architecture, or fine arts is required for entrance to a master's degree program.

Top UG Course Entrance Exams

The Symbiosis Entrance Exam for Design is administered by the Symbiosis Institute. It confronts great competition as one of the top institutions in the country. Other SEED articles are available here.

Job Duties of a Communication Designer

Communications designers are responsible for creating visual information that serves to tell a narrative or express a concept. They frequently collaborate with customers to establish what should be included in the design, and they may also collaborate directly with authors and other creative experts to develop the final output

Communications designers sometimes specialize in a certain area of design, such as web design, print design, or graphic design, but their work is much more than just making things seem good. They must also have great communication skills in order to effectively collaborate with clients and other team members during the design process.

A Communications Designer's duties might range widely and include the following:

• Designing websites or mobile applications, including putting together user interface designs and wireframes
• Creating marketing materials such trade show booths, infomercials, direct mail campaigns, brochures, booklets, leaflets, and adverts for print or broadcast media
• Developing graphic designs for public relations efforts, including corporate identity packages, brochures, annual reports, and signage
• Creating printed or digital presentations that use images to explain items or services
• Creating graphic designs for print or digital media, including for billboards, brochures, magazines, packaging, and websites
• Investigating target audiences to decide on the best strategy for a project or campaign

Skills Required for a Communication Designer

One must possess a few fundamental communication design talents in order to succeed in the field. The following list includes the fundamental competencies that anybody considering a career in communication design should possess.

• Creativity
• Aesthetic knowledge
• Skills in communication
• Business mentality
• Various software knowledge
• Attention to detail
• Teamwork
• Ability to meet deadlines

Communication Design Careers

The communication design course provides a wide range of career opportunities with a creative approach, and many companies recruit communication designers for their online portals, design, and a variety of other projects. Other employment positions accessible include design thinking expert, industrial designer, interior designer, and user experience designer.

The Scope of Communication Design in India and Abroad

The scope of this vocation is enormous, whether it be in the fields of print or public design, or advertising and event design, and so the academic course has expanded and will soon be one of the most significant courses in any country. Institutions in India that have been at the forefront of developing new opportunities include the National Institute of Design in Ahmedabad, the Pearl Academy in Mumbai, Delhi, and Jaipur, the MAEER's MIT Institute of Design in Pune, the GD Goenka School of Fashion and Design in Mumbai, the Sir JJ Institute of Applied Art in Mumbai, and the Delhi College of Art in New Delhi.

The scope is significantly greater internationally. Colleges like Chelsea College of Arts in Chelsea, Macquarie University in Australia, or even London College of Communication in London offer students from all over the world numerous opportunities to learn and master the art and science of communication design and carve out a niche for themselves in it.

Communication Designer Salary

Holders of a B.Des degree in communication design may expect to earn an annual starting salary of Rs 2,80,000, while those with a B.Des degree in fashion communication can expect to make up to Rs 3.58 lakhs. The pay range after earning a master's degree in design is between Rs 3 and 8 lakhs per year.

Top Colleges and Universities

• Management Education & Research Institute.

• National Institute of Design Ahmedabad.
• Symbiosis Institute of Design.
• Industrial Design Centre.
• École Intuit Lab, India
• NID (National Institution of Design), Ahmedabad
• United World Institute of Design, Ahmedabad